What an awesome trip and seminar this was. My wife and I arrived in Las Vegas on Saturday ( The day before the event ) and we checked in to the Stratosphere Hotel and quickly rushed up to our room to drop off our things so that we could enjoy a little bit of “Sin City” before we had to head to the Butterfly Marketing Workshop in Las Vegas presented by my good friend Mike Filsaime!
This trip marked the first time that my wife Melissa had ever been to Las Vegas…not to mention that it was also her first flight on an aircraft in about 20 years 
And it was also our first internet conference that we’ve ever attended together…priceless. We came out of the elevator in the Stratosphere Hotel and boy, you could just ‘feel’ the energy and excitement in the room.
There was so many people and distractions just coming out of the elevator alone not to mention the screaming and yelling everytime someone won a jackpot on a machine or a table. So Missy and I decided that we were going to get out of the hotel and see some sights, we walked the ’strip’ and headed toward the Bellagio Hotel. My wife wanted to see their water show and we kept hearing about it from people that we met in Vegas so it was our first stop in Vegas.
We walked into the Bellagio and went and grabbed a Starbucks Strawberry and Creame because the walk alone about killed me and we walked through the Bellagio and then outside for the show. If you’ve never been to Las Vegas my words alone can not describe how much energy and excitement you feel just walking around. There are so many people from every country imaginable everyone is out to have a good time, it’s like one BIG party!
The watershow was amazing. I’ve never seen anything like it. The show is choreographed to music and I have never seen water shoot up that high in my life. To see the happiness and enjoyment in my wifes face made my entire trip. I took her back inside the Bellagio and we held hands walking through this beautiful garden and saw some of the most beautiful flowers and birds I have ever seen. This hotel was nothing short of amazing.
My wife and I were definitely enjoying our time together in Vegas but there was so much to do and so much to see at one time it was ‘Overload’. It really made me think about how easy it is for us to get bombarded with so much at one time that it actually ends up hurting us instead of helping us. We were both exhausted from our walk and flight that we decided that we’d just head back to the hotel, grab a bite to eat, and maybe try our luck at the Casino before heading to sleep. We had to rest for the Butterfly Marketing Workshop.
We ate at this nice little 50’s style diner called Roxy’s Diner. This place was freaking awesome 
The crew is decked out in 50’s clothing and had live entertainment which also doubled as our servers. So we sat down and ordered an appetizer and our dinner, enjoyed the live music and drinks and then wanted to head out to the Casino. Our waitress came back and tried to upsell us on desert but we just had no room left so we thankfully declined, paid our check and headed out.
This reminded me of something that I think a lot of people think of as bad or negatively…and that is selling. Let’s think about this waitress and what she did while we were just eating dinner. She was very nice and greeted us at our table and asked if she could get us a drink. When she brought our drinks back she asked us if we’d like to start out with an appetizer before our meal. We most certainly did, we ordered the most delicious bacon cheddar fries we’d had in a long time. Finally she took our dinner order and then when we were done asked if we’d like to enjoy one of their famous desserts.
Did you see what happened in that story?
Our waitress ’sold’ us. Not just once but repeatedly in the same transaction. This reminded me a lot of butterfly marketing and the one click upsells. Not only that but it also reminded me that people hate to be sold but they LOVE to buy and when done correctly, it’s a beautiful thing. Look at this from another angle. What if our waitress had just come to our table and asked what do you want to eat, Brought it and left not to be seen again? This is what we do to our own customers.
People are so afraid of selling to their customers, they think it’s a bad thing. Why do people eat out when it’s so much cheaper to eat in? They do it for the service and the experience. What was she doing for us in that restaurant? She was sequentially selling us step by step and because of that we became better customers than if we had just bought into that one thing ( our burgers ). She was looking out for our best interest and giving us our next step.
This is what you have to do for your customers. It’s your duty to look after and protect their interests. If you believe your product or service is better than the competition and you want to help people then it’s your duty to sell them. It’s not a bad thing. When you do this step by step sequentially and walk them through the process it makes them better and loyal customers and they will thank you for it.
We did a little gambling on the Wheel of Fortune slots and didn’t have much luck so we decided to call it a night and head back to the room and get some much needed shut eye.
The next morning we headed down the elevator and out to the curb to flag a taxi. We headed to the M Hotel Casino where Mike Filsaime was putting on the Butterfly Marketing Workshop. This hotel was beautiful. The only downside to it was that it was in the middle of no where. These guys must be banking on them extending the strip straight towards them otherwise I don’t see how they’re going to compete in the market.
We walked upstairs of the ‘M’ and registered, grabbed our name badges and sat down for a second. I noticed Bob “The Teacher” Jenkins was at the registration booth and my wife and I went out to say hello for a bit before Bob had to take the stage for his presentation. I knew Bob was speaking at the event but had no idea he’d be presenting the entire thing
The event was really cool, we had some technical difficulty at the event that was not our fault. The internet was terrible and it made most every attendee very upset and you could feel the tension in the air from where I was sitting. Thankfully it was the hotel’s fault and we were the guinee pigs for this event since they are only a few months old and have never held a conference at our size.
Mike’s team was quick to address the situation as always and was able to quickly pull things back together which had to be tough being in their shoes but God bless them for being so humble and helpful and always over delivering to their customers.
Now I wasn’t there to learn at this event as this was a workshop for new butterfly marketers ( I was an original ) but I was there to network and hang out with my buddies like Glen Hopkins, Mike Filsaime, Mike Ambrosio, Bob Jenkins, Joe Jablonski, Tom Beal, Donna Fox, “Captain” Lou and many more.
Needless to say it was a busy event
I met a lot of really cool people and made new friendships. It wasn’t all work and no play at the workshop either, we had a really interesting hypnotist and keynote speaker “The Millionaire Maker” Marshall Sylver. I have to say that he was pretty good and his show was even funnier. My wife and I walked in a little late and they had already pulled audience members on stage to volunteer to be a part of the show. So we get in there and he was just beginning to bring the audience into ‘trance’. This was really cool to see since I had participated with Dr. Scott Lewis at the TIMME II event in San Fransisco 2007 at my first event held by Mike Filsaime.
Being in the audience is one thing but it’s entirely different when you’re on stage and participating in the act. It was at the show with Dr. Scott that he hypnotized me to believe that I lost my butt. You can check out that video by clicking the text I lost my butt. I had a lot of fun afterwards and being able to see what I accomplished by going past my own comfort zone and just letting go. It’s when we go past our own comfort zone that we end up doing extraordinary things and accomplish things we would have not been able to had we not.
The next day Marshall Sylver presented at the event and again amazed the crowd with his performance. This guy has mastered the stage and presenting. He can sell snow cones to eskimos. My wife and I watched from the audience as he chose one audience member to come up on stage and help him demonstrate what we can do when we get outside of our comfort zones.
He chose this nice older lady named Judy. Judy sat in front of my wife and I the day before and we spoke a little bit during Bob’s presentation and she had some difficulty with some techincal things that Bob was explaining so I went up a row and was helping her catch up so that she could follow along.
So Judy gets up on stage with Marshall and you can tell she’s a bit nervous because she has no idea what Marshall has called her up for. She’s very sweet and has a big smile on her face as Marshall begins talking to her. Marshall begins by making small talk with Judy and then begins to tell a story. It was a story that started out with mixed emotion and ended up in great sadness. He told a story about his niece and how he spent a lot of money trying to keep her off drugs.
She went into rehab after Marshall had paid an untold amount of money to help her recover and within hours she escaped and didn’t return. She called Marshall and begged to have him pay ‘One more time’ but Marshall declined. Within the next week, his niece…was dead. She died from an overdose of heroin. He had me in tears and as I looked up, he had Judy and most of the audience the same.
It was not quite what I was expecting from Marshall after seeing his show and now hearing him speak publicly but here is Judy on stage in front of over 100 people that she’d never met before and she is out of her comfort zone and it’s very apparent. So Marshall begins to get Judy to get out of her comfort zone and has her holding this metal rod with some sort of cloth end to it. She’s holding it in one arm and he’s having her repeat “Power” and stomping her foot before bringing the rod into her mouth and holding her breath and closing it.
It’s becoming apparent to at least the audience what it going to come and as he’s doing this repeatedly, Judy is becoming more and more comfortable doing it. And she’s becoming more confident and more excited. So finally, Marshall ‘persuades’ Judy to ask him to light the rod and you could hear a gasp in the audience as this cute little lady stands before us on stage and asks Marshall to “Light it up”! Marshall takes the rod from Judy and says “Ok” with a big smile on his face and just like the many times before with the unlit rod, he dips the rod in some liquid, shakes it a bit before lighting it and has Judy repeat the same pattern she did before with the unlit rod but this time it’s hot with scortching fire.
Judy grabs the rod in one had, stomps the ground and screams “Power” before she brings the flaming rod straight towards her mouth, she opens up wide and places the lit silver rod into her mouth and slowly closes it just before you hear a roar of excitement and rush of applause from the audience.
I was amazed and very proud of Judy. After the event Judy and I spoke again and I congratulated her on her accomplishments. It just goes to show you that you can accomplish great things when you get outside your comfort zone and just do it. What ever it is we all have the ability to rise above anything that is put in front of us.
The event was concluded with Bob Jenkins taking questions and thanking the audience for allowing him to teach them. Tom Beal and Mike Filsaime got on stage and thanked everyone for coming out and we all had our goodbye’s before heading out of the event. I have to say that this is the part of events that I do not like. I really enjoy this community and the friendships that I have made over the few years that I have been involved in internet marketing.
My wife and I made it back home safely on Tuesday and it’s back to business as usual.
I hope you take something from this post and it helps you, there were a lot of lessons that I learned at this event but the ones in the story that I wanted to share with you are:
1. Don’t be afraid to sell your customers – If you have something you truly believe will help someone then it’s your duty to sell them. They will thank you for it.
2. Get out of your comfort zone – It’s when we get outside our comfort zone that we can truly accomplish great things.
This was certainly a much longer post than I anticipated, I hope that it helps you in some way Leave me a comment!
Take Care,
Chris Morris
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“Comfort Zones”, not good places to be but it is hard to move out of them when you don’t have someone hypnotizing you.
Some day I hope to do the same as you just did but I need to be a lot more successful at MLM first, I use to work as a bartender in Lake Tahoe at Harrahs and know the excitement you felt! Great article and well written. Thanks, Terry
@Bob Marconi – I understand that feeling exactly. Moving outside your comfort zone is not easy until you actually do it. The key is doing it without question and then realizing what you’ve accomplished.
@Terry Mitchell – Thank you for the comment
We had a great time and enjoyed the excitement in Vegas.
It’s important to work on one thing at a time. With so much coming at us on a daily…hourly…minute by minute basis, it’s very easy to get distracted and side tracked.
Turn off the email. Turn off the messengers. And unplug the phone!
Chris
Wow, must have been a very interesting, seminar with Mike Filsaime….
Great content…
Ed
Just an FYI–I was NOT hypnotized but was very excited and anxious to do something dramatic. You see I’ve been looking for partners who are as motivated as I am to reach my goals and the event had many of those people in attendance. Out of my comfort zone, they noticed me. It works and I knew it even before then. Anyone can get out of their box if they want to badly enough. You just need the passion and determination to do that. Only YOU control your life! Good fortune and much prosperity to all who read this story.
Hey Judy
I had a great time in Vegas and enjoyed meeting you. Most people think of hypnotized as in a trance and unaware of what is going on. I like to think of it a little differently and I think this is a better description since we both know there is no such thing as hypnotism in the latter sense. It’s simply being so relaxed and focused that you are able to respond to persuasion.
I like that one better
In any case, I was tearing up right along side you
Marshall was a fantastic speaker and his show was good as well. I am glad to see that you were able to be a part of that event and I’m very glad that I went because I got to meet you! 
Chris